Experience the Jones difference on a small scale before committing to a larger, multi-site project.
Streamline the permitting, design, manufacturing, and installation stages of any project.
For clients that are going through a branding face-lift to ensure lasting success and relevance in an ever-changing market.
Interior signage that seamlessly integrates the environment while effectively communicating your brand message.
Comprehensive cleaning and maintenance services tailored to meet the unique needs of each client’s signage infrastructure.
Establish design concepts and project requirements, identify construction means and methods, and set construction budgets and schedules.
Transform concept drawings into detailed construction drawings for more accurate bids and budget projections.
Turnkey solutions to meet the budget, design intent, and branding of your project.
A seamless, unified experience across all franchise locations.
Unparalleled precision and quality for a wide range of materials.
Jones Sign is led by seasoned industry professionals who support our culture of collaboration, communication, and teamwork. Each leader brings their unique skills to support our clients and staff as we accomplish your vision.
At Jones Sign, we value a team approach. That approach includes our leadership team members who are closely involved with projects and work directly with customers.
John Mortensen entered the sign business while still in high school and purchased Jones Sign in 1982. He is a lifelong resident of Green Bay, WI and attended the University of Wisconsin - Green Bay. He has been in the sign industry since 1975. He is the company President and remains active in the daily business. John’s favorite part of the job at Jones has been guiding his company's growth and providing safe and secure jobs to hundreds of people. He is also a member of the National Society of Professional Engineers, and enjoys spending time with his wife, children, and grandchildren.
Todd Patrickus came to Jones Sign with an extensive background in operations management in the niche metal-plating industry. This industry directly served the automotive industry which afforded Todd all of the quality and operations (cellular manufacturing) standards expected by the demanding automotive market. Todd successfully implemented these processes and expectations into the manufacturing facilities of Jones Sign.
His education includes a Bachelor's degree from St. Norbert College and an MBA from Cardinal Stritch University. He has been with Jones Sign since early 1996 and is currently the Chief Executive Officer. He has full Profit and Loss responsibility and has oversight of all areas of Jones Sign Company. Todd specifically works on company direction, sales management, project management, and operations to ensure Jones Sign is successfully accomplishing our customers' visions.
Todd adores spending time with his wife and twin children. He is also an avid outdoors person who enjoys golfing, hiking, and downhill skiing.
Sara Ledvina joined Jones Sign with a strong background in restaurant management and holds degrees in Management and Marketing. Since entering the sign industry in 2005, she has advanced to the role of Executive Vice President. In this position, Sara ensures the successful onboarding of new clients and oversees the progression of existing clients' projects, ensuring they stay on time and within budget.
She manages a large team responsible for all aspects of sign management, including pre-sales, manufacturing, installation, invoicing, and collections. Sara also leads teams focused on national accounts, supporting overall project success through estimating, proposal development, design, permitting, and service and lighting. She oversees the majority of the company's projects and spearheads employee growth and development initiatives.
Sara played a key role in high-profile projects such as Daytona Raceway, Climate Pledge Arena, LAX, Little Caesars Arena, BMO Stadium, and Wells Fargo Center.
Outside of work, Sara enjoys boating, camping, and spending time with her family.
Logan Crutchfield is Vice President of Construction for Jones Architectural Creations, Jones Sports and Jones Major Projects. He came to Jones Sign from the commercial construction industry specializing in complex, large-scale sports and entertainment projects. Logan is passionate about bringing this breadth of knowledge, strategic process implementation and problem-solving acumen to Jones and our clients to execute successful projects both on-time and on-budget.
Logan’s education includes a B.S. in Civil Engineering from the Georgia Institute of Technology (Go Jackets!).
Project portfolio includes: Daytona Rising, Orlando City Soccer Stadium, Phoenix Raceway, Inter Miami Club de Futbol, DRV Pink Stadium, and Camping World Stadium improvements.
Bob Lepak has an extensive career in the sign industry, spanning back to 1987. Currently serving as the Vice President of North American Operations at Jones Sign, he plays a pivotal role in overseeing sign production operations across all of the company’s North American plants.
In this capacity, Bob manages the production facility, coordinates fabrication, installation, and shop workflow. He ensures strict adherence to safety protocols, quality standards, and project schedules. Additionally, Bob’s wealth of experience extends to major sign installations and well-known sports and architectural venues nationwide. He also shares field experience with production and installation crews that enhances his ability to lead others toward success and meeting customer expectations.
Outside of work Bob relishes spending quality time with his wife at their retreat in Northern Wisconsin. His six grandchildren bring immense joy, and he cherishes every moment with them. Additionally, he has a passion for the outdoors, indulging in activities such as bowhunting for whitetail deer, fishing, and golfing.
Prior to joining Jones Sign Company in 2016, Cheri worked for 34 years in public accounting. Cheri is based at our Green Bay, WI location where her duties as Controller include all activities related to the accounting department and offering support to other departments. The favorite parts of her day include acquiring new knowledge related to manufacturing and installation and how it relates to our Industry and mentoring and growing the skills of her teammates. Away from work, Cheri and her family love spending time at their cottage in Tomahawk, WI where their activities including boating, kayaking, biking, waterskiing, and getting away. She loves spending time with her grandchildren and reading.
Natasha works with our National Accounts Project Management and Design team to ensure the overall on time and on-budget successes of our projects. She is responsible for the staffing and training of the project managers in our National Accounts area. Natasha also works with other internal departments on a regular basis to update our best practices and standard operating procedures.
Natasha has been with Jones Sign since 2011. She started as a National Accounts project manager where she managed our lululemon account, averaging about 100 projects per year. She has a background in property management, finance, and management process and her education is in business administration and marketing.
Her favorite part of the job is customer and employee relationship building, effective and efficient strategic planning, process development, program implementation, and innovative customer branding. Outside of work, she enjoys painting, running, yoga, and enjoys spending time with her family on a lake in Northern Wisconsin.
Laura Myers has served in marketing leadership roles across several B2B and B2C industries since 2000. As Director of Marketing, she is responsible for developing the marketing strategy, crafting the integrated communications plan, and implementing the plan. She works closely with our sales team to align sales and marketing strategies and articulate the Jones Sign story to set us apart. Laura enjoys building internal and external relationships and working on cross functional teams to achieve business objectives and drive growth.
Her background is in marketing strategy, brand development, public relations, promotions, and experiential marketing.
Laura joined Jones Sign in 2021 and is a graduate of The University of Wisconsin – Green Bay. Outside of work, she enjoys biking, golf, attending sporting events, hiking, and spending time with family and friends.
Many of our sales team members have been with us for decades. They are skilled problem-solvers who use their experience to develop solutions that meet client goals and exceed expectations. All members of the sales team interface directly with clients to ensure project success.
Michael came to Jones Sign with a background in national sales. He has been in the sign industry since 1999 and has a successful and diverse background spanning technical, operational management, service delivery, project management, and business development disciplines. His education includes a degree in Sales and Marketing. Michael’s background underscores his expertise in engaging decision-makers and devising winning business strategies and solutions.
Michael is Jones’ Senior Vice President for National Sales. He is responsible for business development and uses his understanding of the importance of maximizing signage opportunities and his knowledge of the industry and our services to fulfill his clients’ needs. He has uncompromising ethics and transparent communication skills that he uses to support business-focused value propositions that leverage competitive advantage via top-quality service. Michael works with our clients to unite diverse agendas to a common goal. He has an unparalleled pipeline of new business and has helped the company grow significantly throughout his tenure at Jones Sign.
Jared is a National Sales Executive who specializes in providing turnkey customized branding solutions on a National and Global scale. He is responsible for identifying and consulting on new business opportunities including new construction programs, remodels, specialty fabrication and National rebranding and conversion projects.
Dave is our Director of Business Development. He is responsible for recognizing and consulting new multi-site business opportunities within various vertical market segments including those in Hospitality Management, Corporate ID, and Retail. Dave has been in the sign business for over 20 years. He demonstrates excellent communication, creative planning, and organizational skills to develop prompt, cost-effective, and timely solutions for his clients. Dave has a solid customer service attitude and helps implement strategic ideas and recommendations to large multi-site corporate enterprise and mid-market accounts for better brand consistency.
Dave loves what he does. He enjoys being able to help his clients accomplish their vision through exterior signage and branding elements as well as establishing long-term relationships in the process. Dave is married and has two wonderful twin daughters. He enjoys spending time with his family, traveling, and loves playing golf.
Projects and accounts include, but are not limited to: Hilton and Marriott Brand Hotels, Monro Auto and CMG, Inc., Arc’teryx Outdoor Equipment, Uline, Shaw Industries Group and others.
In 2022, Jen Davis transitioned to our storefront division after achieving success with our national sales team. With experience dating back to her career's beginnings in 2008 after graduating from The University of Pittsburgh School of Business, Jen has cultivated a strong sales background, particularly with architects, contractors, and end users. She quickly learned the importance of resilience in the construction industry, where challenges are common but how one responds to them matters most.
Jen prides herself on being reliable, organized, and an effective communicator. She works remotely from Scottsdale, AZ and outside of work, Jen enjoys cooking, hiking, lounging poolside, and is an avid yogi.
Steve Berryman is a Regional Vice President for National Sales who works primarily in the Dallas area. His clients are national chains and franchises. He is responsible for developing and maintaining partnerships where Jones provides full-service signage solutions for companies with distributed real estate portfolios nationwide, particularly in the areas of corporate identification. Steve’s projects include: new construction, remodels, re-branding, those with multiple locations, and those that require a controlled, consistent national sign program. He works closely with his clients to establish prompt and cost-effective solutions to the issues that come with expansion and contraction of national stores.
Ryan works to expand our national accounts division through design solutions specifically tailored to our customers’ needs. He is focused on creative & cost-effective ideas that align with Jones’ strengths and express what we are capable of as a company. His goal is to get customers excited about creative design and show them the benefits and value of running signage and architectural elements through one partner. Ryan is highly motivated to help new and existing customers navigate their brand strategies, and offers realistic, yet exciting solutions to make them reality.
Ryan has been with Jones Sign since 2012. He started as a project manager and worked his way to a Lead Design Engineer and Manager of National Accounts. He has been a critical part of many successful projects such as custom storefront elements for Sephora and lululemon as well as large venue projects like the Chase Center and the Daytona International Speedway. Since then, his uniquely diverse background has led to his role as the Director of Architecture & Innovation. His background includes architectural design & structures, civil engineering, and a strong drive for continuing education in engineering and manufacturing technology.
His favorite part of the job is generating solutions to highly technical challenges. He also enjoys the daily variety of design, troubleshooting, working in the plant as well as helping install Jones’ creations in the field. Outside of work, he enjoys exercising, motorcycling, home projects, and spending plenty of time with his friends & family.
With a background in Risk Management & Accounting, Heather arrived in the signage industry in 2020, transitioning from Project Management to Sales.
Driven by her passion for amplifying corporate identities through strategic signage and branding, Heather is committed to delivering exceptional service to clients.
"I collaborate closely with teams to ensure all-round process support and take pride in nurturing and growing client relationships, always seeking opportunities to enhance their portfolios in ways that serve their best interests. The highlight of my work is partnering with clients to conceptualize, design, and implement innovative solutions that elevate their image through signage and branding. Outside of work, I enjoy travelling and all things outdoors such as skiing, mountain biking, and golf."
Christina is a key member of the executive sales team. She holds a B.A.S. degree in Sustainability Management from St. Petersburg College and a certification in project management from the International Sign Association. She has held leadership roles in consulting, project management, permitting, and operations during her career. Christina utilizes her knowledge of sustainability practices, zoning ordinances, and in-depth signage knowledge to advocate for the best solutions for her clients’ needs.
Past projects she is most proud of include Margaritaville Resort Orlando and Celeste Hotel.
Our clients trust Rich to identify solutions for their sports venue naming rights, sponsor concession, and wayfinding signage projects. Rich advises his clients on practical strategies to execute brand integration and experiential graphics to create memorable and engaging experiences. He works with designers and contractors to implement architectural design elements that distinguish the unique characteristics of each property. Rich’s clients rely on his industry expertise to deliver value considerations for their budget and strategies to compress their schedule.
Some of Rich’s favorite projects include: Climate Pledge Arena, Chase Center, Empower Field, T-Mobile Park, Dodger Stadium, FC Cincinnati Stadium, Columbus Crew Stadium, and Ball Arena.
Jim works for Jones as Senior Vice President of Architectural Creations where he is responsible for consultation and management of architectural construction projects from conception to installation. Jim provides consultation to owners, architects, designers, and general contractors. He is also a certified speaker for accredited AIA continuing education courses. His favorite parts of the job are knowing he helps customers succeed in building their business and supporting artisan American Manufacturing.
Jim's history includes a military foundation as a Jet Engine Mechanic in the US Air Force, maintaining the A10 Warthog attack aircraft and the KC-135 in-air refueling tankers during operation Desert Storm. Since then, Jim has worked in every facet of the sign industry, including Exhibit Designer, Construction Manager, Graphic Designer, and CAD Drafter. Jim's signage industry experience dates back to 1988. His education includes a degree in Electronics from NWTC and a degree in Computer Science from UW-Green Bay.
Project highlights include: Baker Hughes International Rebrand, Miami World Center - Miami, FL, American Family Field - Milwaukee, WI, Little Caesars Arena - Detroit, MI, and Daytona International Speedway, Daytona, FL.
Jerry has worked in the construction industry since 1996. He is the Vice President of Construction, serving Jones Architectural Creations and Jones Sign Major Project Division customers and projects. Jerry specializes in complex, large venue construction projects with custom signs and specialty fabricated architectural elements. He oversees major projects in the gaming, hospitality, sports, and entertainment sectors as well as large multi-site regional and national initiatives. Jerry is a US Army Veteran, graduate of the US Army Engineer School, and received numerous decorations for outstanding service as a Combat Engineer over multiple overseas deployments. Jerry also holds a Certificate in Construction Management from North Lake College and the Construction Education Foundation.
Past projects include: Allegiant Stadium, Virgin Las Vegas, Circa Las Vegas, Resorts World Las Vegas, and Speedway Rebrand Initiative.
Dikran has been in the Signs and Architectural Specialty Works since 1995. He is a Business Developer for Major Projects and is responsible for exploring, expanding, and solidifying business relationships in the Los Angeles area and California at large. Dikran holds a PreMed degree and is a member of the SEGD - Society of Experiential Graphic Design and AIGA - American Institute of Graphic Arts.
Past projects he is most proud of include: USC, Dodgers Stadium, Metropolis LA, Circa LA, Wilshire Boulevard Temple, LAX-ConRAC, LAX-ITFWest, LAX-T5 and T7, LA Federal Courthouse, Four Seasons LA, Television Academy HQ, Long Beach Airport, and Arizona Center.
Kevin has been an integral part of the Jones team since 2013. Committed to a project's success, Kevin's construction acumen, creativity and diligence have resulted in bold, unique solutions that consistently exceed client expectations. He partners with Developers, Architects, Designers, Owner's Representatives, and General Contractors on projects all around the United States.
At Jones, Kevin has worked on branded environments for Corporate Campuses, Mixed-Use Destinations, Retail Shopping Centers, Hospitality Developments, Civic and Public Spaces, Healthcare Facilities, and Sports and Entertainment Venues. Kevin is an active member of the Society of Experiential Graphic Design (SEGD).
Project highlights include: Climate Pledge Arena, Miami Worldcenter, American Family Field, Fiserv Forum, Adeline tower, Bal Harbour Shops, Carraway Village, and the National Mascot Hall of Fame.
Patrick brings a vast amount of business management experience to every project. He is a particularly skilled problem-solver who is dedicated to his clients, providing exceptional customer service and effectively managing budgets and timelines to ensure project success. Patrick has a business degree and is a member of both the Society for Experiential Graphic Design (SEGD) and the International Council of Shopping Centers (ICSC).
As part of the Business Development team for Jones Sports, Patrick partners with owners, designers, architects, general contractors, and environmental graphic consultants throughout the United States. Patrick has been on the Jones team since 2011; during that time he has worked in the architectural environments for Commercial Developments, Hospitality Developments, Mixed-Use Destinations, Public Venues, Healthcare Campuses with a focus on Sports and Entertainment Venues. Patrick is an active member in the Society for Experiential Graphic Design (SEGD). Past projects that he is most proud of include: Fiserv Forum and Little Caesars Arena.
Outside of work, Patrick enjoys the outdoor activities including: golf, cycling, hiking, fishing, barbecuing, and attending sporting events.
Travis Kolbjornsen joined Jones Architectural Creations following several years of experience in Florida working in the theme park design and construction industry developing opportunities, managing projects, and leading teams through his relationships, communication skills, business acumen, and technical proficiency in project planning. Travis specializes in large construction projects requiring specialty fabricated architectural elements, façade systems, and theming.
Travis is a team player backed with solid credentials of leadership, ambition, community involvement, and preconstruction knowledge in commercial construction—specifically focused on themed entertainment, hospitality, and commercial markets. His education includes a Bachelor's degree from the University of Florida, Rinker School of Construction Management. Travis also serves as Chairman for Central Florida ACE Mentor Program and loves spending time with his wife and daughter. He enjoys golfing, boating, fishing, and snow skiing.
Rafael Aguilo joined Jones Sign in 2014 with an extensive background in the human resources and recruitment field. His experience in this field extends over 25 years where he has learned to listen and advocate for his clients. His focus and ability to identify opportunities was greatly appreciated by our staff. He managed professional staffing needs through 2020 when he decided to relocate to the Tampa, FL area. In the process, he asked if he could transition to our architectural sales team. The knowledge he gained in his previous six years at Jones Sign and the signage industry made this transition seamless.
He is a graduate of the InterAmerican University of Puerto Rico with a Bachelor's in Business and an emphasis in Marketing. Rafael is fluent in both Spanish and English. His success as our Recruiting Manager has quickly followed into his new sales role having closed over $3.2M in his first year.
Rafael enjoys the outdoors which made the move to the warm Tampa area that much better. You will often find him near a court, golf course, or on the beach.
Jack has been in the sign industry since 2018 and is an Account Executive for Jones Sports. Jack has a Business Administration degree from the University of Minnesota - Duluth where he was a member of their Marketing Analytics program. Prior to his role as an Account Executive for Jones Sports, Jack was a project manager overseeing signage projects for large National Brands, Colleges, and Healthcare Facilities. Jack uses his history in project management and educational background in Marketing to advise clients on effective brand implementation, budgeting, scheduling, and project execution.
Past projects he is most proud of include: Minnesota Timberwolves Gaming, MandM's Store - Mall of America, Fanatics - TCF Bank Stadium, and High Pointe Health Campus
John is based in San Diego, California. He holds a Master's Degree in Mechanical Engineering and Energy Conversion from the University of Dayton in Ohio. John has deep industry experience in the areas of facilities management, construction, and general contracting. His favorite part of the job is the connections he makes and the relationships he builds, some of which last for decades.
John's list of clients include Landry’s, Panda Express, Westfield, Simon, Washington Prime Group, Ashley Furniture, and California Coastal Credit Union. His regional clients are Regency Centers, Donahue Schreiber, Sudberry Properties, Brixton Capital, American Assets Trust, and many large shopping center developers on the West coast.